🐣🗯️Cheep cheep, here's a new ICEE Peeps treat, if you can handle a brain freeze 🥶🥤
There’s a new way for Peeps fans this year to consume the iconic Easter-time marshmallow candy chicks. Try a Peeps-flavored frozen drink.
Peeps-maker Just Born, Inc. and The ICEE Company have collaborated to create Peeps-inspired ICEE, a limited-time icy beverage in time for Spring.
“We’re always looking for fun, innovative ways to surprise our fans, and bringing the sweet, fluffy taste of Peeps marshmallow to an ICEE does just that,” Kimmra Hingher, vice president of marketing at ICEE, said in a statement.
What does it taste like? Apparently, like you’re “sipping on a Peeps-flavored ICEE,” according to the folks behind Peeps.
If you really, really want to try the Peeps-flavored frozen drink - and maybe a brain freeze to go with it - it will be available at participating convenience stores, movie theaters, theme parks and select Target stores, among other locations.