Stanley, maker of the popular drinks tumblers, has harnessed the power of pink in its new collection that was created with an assist from soccer legend, Lionel Messi.
Messi, who was born in Argentina, captained the country’s national soccer team to his first FIFA World Cup win in 2022 (and Argentina’s third).
Widely acknowledged as one of the sport’s greatest players of all time, Messi is also captain of professional soccer club Inter Miami, whose signature colors are black and pink, reflected in Messi’s Inter Miami No. 10 jersey.
The “Messi x Stanley 1913 GOAT (Greatest of All Time) pink-and-black collection, an homage to Messi, is part of a multi-year partnership with the soccer star.
Stanley is rolling out six new products. They include:
Stanley Quencher with a leakproof flip-up straw (40oz): $55
IceFlow flip-up straw jug (64oz): $65
IceFlow flip-up straw bottle (24oz): $40
Classic Mate Mug (8oz): $30
High precision flow Mate bottle with an insulated lid that doubles as a mug (1.3qt): $60
Mate Bombilla (a metal straw with a filter on one end): $12.
The collection launches on Dec. 3 on stanley1913.com and in Dick’s Sporting Goods stores and online.