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🍦'Breast milk' ice cream is on the way
Vanilla, chocolate, strawberry, Cookies N’ cream, mint chocolate chip, cookie dough.
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Parija Kavilanz
Don't call it a trend or a fad. For Gen Z, secondhand shopping is a way of life
Younger consumers have turned to resale shopping with such intense commitment that their embrace of secondhand goods shouldn’t be described as a trend…
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Parija Kavilanz
Watch your back, 'swicy.' In 2025, 'ranch' is coming in hot 😋
Last year, we couldn’t escape “swicy,” the sweet + spicy flavor trend that erupted across the snack and beverage aisles nationwide.
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Parija Kavilanz
She gave period products a Gen Z-friendly glow up. Then a major retailer came knocking for her brand
Katie Diasti was done waiting.
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Parija Kavilanz
🐣Fluffy, frozen & fashionable: Peeps spread its sweetness with Hello Kitty + Peeps plush bunnies and an ICEE drink
There’s a new way for Peeps fans this year to experience the iconic Easter-time marshmallow candy chicks.
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Parija Kavilanz
'Sticki Rolls' has device-loving kids mesmerized. Plot twist: there's no tech in it
With a name that can fool you into thinking it’s a new type of candy, “Sticki Rolls” has caused a stir in the toy industry and a frenzy among today’s…
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Parija Kavilanz

February 2025

With Joann going out of business, nimble local craft stores are ready to capture younger DIYers
Amy Craft Ahrens had a strong sense that Joann, the iconic crafts and fabrics chain that had been around for decades, might be on its last gasp.
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Parija Kavilanz
China tariffs: An opportunity for this Idaho toymaker's 3D-printing setup
Paul Young, who owns a small-scale toy business in Idaho with a wildly successful product — thanks to TikTok — has analyzed the potential impact China…
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Parija Kavilanz
Aldi's new toy drop, with a mini store shopping cart, has fans obsessed 🛒
To its superfans, Aldi can do no wrong with whatever it sells — bottled beverages, canned vegetables, fresh produce, bags of snacks, or even toys.
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Parija Kavilanz
A first for Walmart: It just bought an entire shopping mall
Walmart, which has nearly 5,000 stores in the United States, has a new approach to reaching more shoppers.
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Parija Kavilanz
1
Ahead of Easter, maker of viral egg decorator toy is caught between China tariffs and egg price surge
Easter is a very big deal for Curtis McGill and Scott Houdashell, inventors of the ‘Eggmazing Egg Decorator,’ a battery-operated toy with a unique…
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Parija Kavilanz
Wildfires crippled her animal care business but she's trying to hang on. 'These animals depend on me.'
The past couple of weeks have been harrowing for California resident, Thea Creasy, a devoted animal advocate and caretaker.
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Parija Kavilanz
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